A robust sales and marketing strategy is at the heart of all successful businesses. Getting started and selecting the right channels to be relevant to your audience can seem daunting if you are new to it. You need to be sure you are choosing the correct tactics to maximise return on investment for your sales and marketing efforts.

There are 3 key things to consider when establishing your sales and marketing strategy:

Who are your audience?

Identifying your customers and understanding their needs is key to being able to deliver effective marketing to that group in order to maximise sales.

What are your sales goals?

Setting yourself realistic objectives and goals will help you to remain focused and monitor the impact of your marketing and sales activity.

Will you reach them?

Selecting communication channels that your customers will respond to and that will work for your brand, product or service is key.

Business support programmes with a sales and marketing focus and free or part funded events for businesses offering support on this subject are listed below.

Useful Links

business-support-icon-60px-01Business support programmes

    • Inspire - Heart of the South West Scale-Up Programme
    • Devon and Somerset
    • Support programme for businesses in the Heart of the South West area looking to Scale-up.
    • Read more
    • Growth Hub Farming & Food Business Resilience Support
    • Devon and Somerset
    • Fully funded one to one advice session with a Business Adviser providing you with an opportunity to speak to an expert adviser about your ambitions.
    • Read more
    • Prince's Countryside Fund (The) - 1 to 1 Digital Mentoring
    • Dartmoor
    • Free 1 to 1 digital mentoring for farming businesses in Dartmoor and Exmoor.
    • Read more
    • Enhance Social Enterprise - Heart of the South West
    • Devon and Somerset
    • Existing social enterprises will be supported to develop and launch new products and services as well as entering new markets. There will also be support for voluntary and community sector groups that want to transition into trading social enterprises as well as budding social entrepreneurs in need of help to develop their ideas to start trading
    • Read more
    • South Hams Business Support
    • South Hams
    • A range of fully funded advice and guidance for new or existing businesses in the South Hams District Council area.
    • Read more
    • Growth Support Programme
    • Devon and Somerset
    • Please be aware that the Growth Support Programme will be ending on the 31 March 2021 and we are no longer be able to accept new enquiries. If you would like to join the waiting list for our next programme, please complete the registration form.
    • Read more

icon-events-60pxEvents and workshops

    • Digital and Social Media Marketing
    • 20 April 2021
    • More than ever, businesses can benefit from the reach and engagement on social media.
    • Read more

Get in touch

Contact the Growth Hub team to find out about support available locally.

03456 047 047

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